Tips to Market Handcrafted Jewelry Handcrafted Earrings Handmade Bracelets

Do you want to start your own handcrafted jewelry business? Making handcrafted jewelry, unique earrings and handcrafted bracelets can be easier than learning how to sell, where to sell and at what price to sell your unique jewelry. Marketing, advertising and promoting your new company is an obstacle many cannot overcome. Many people give up when just starting out because of the frustration. Here are some easily accomplished steps to build your handcrafted jewelry business and put you on the road to success.

First of all, and most important, is to create truly unique jewelry. Experiment with techniques and materials until you find the right combination that suits you. The most successful jewelry artisans have their own style that draws customers to them. Finding you own niche, expressing your individual style and creativity is key to making your handcrafted jewelry business a success.

Secondly, choose your target market to gain maximum exposure for your handmade jewelry. What age group does your handcrafted jewelry attract? This is a good pricing indicator. A younger age group will require lower prices while a middle age group is looking for more sophisticated looks and can afford a higher price range.

Trial and error is sometimes the best method for pricing. Estimate how much a pair of handmade earrings or handmade bracelets costs you to actually make. Double the cost for your wholesale jewelry price and double that again for your retail price is the general rule. Look around at other handcrafted jewelry artists offering similar products to see if your price falls into the same range. If not, you may have to re-think your pricing.

Local craft shows are a great way to start in the handmade jewelry business. Check your Chamber of Commerce for an event schedule in your area. Talk with other craftspeople to find other craft shows and art festivals that they recommend. Slowly build a schedule of shows. Pay attention to what your customers are looking for and try to focus on their needs. Satisfied customers will be your best advertising.

Internet marketing for handcrafted jewelry artisans is growing quickly and it is easy to set up a free or relatively inexpensive website at many handcrafted specialty sites. Building an online presence can take a lot of time and effort which will be worthwhile eventually. Do not depend on immediate sales as it takes time to become established online.

Start slow with baby steps gradually building your customer base. Not every show will be a huge success but bit by bit you will learn all the things you need to know to make your handcrafted jewelry business a success.

Not everyone can be an artist and a salesperson. Luckily there are many wholesale jewelry suppliers who specialize in handmade jewelry and handcrafted artisan jewelry. Check out their websites and see if their wholesale products fall into the niche you have decided upon. Whether it is horse jewelry, cat jewelry, wildlife jewelry or Native American jewelry designs, you are sure to find wholesale jewelry suppliers who have the perfect handcrafted jewelry for your target market.

Facts about Turquoise Jewelry

Turquoise stones have been used in jewelry making for thousands of years. The soft green blue semiprecious gemstone is found around the world and has been associated with good luck, fertility and religious artifacts as well as for personal adornment. Here in the Southwest you will find that the Native American silver jewelry trade had it’s roots from Spain and South America. As you stroll the jewelry shops in Phoenix, Tucson, Santa Fe and Albuquerque do take notice of the beautiful craftsmanship that is evident in the turquoise studded creations. Also notice the combinations of color from not only turquoise stones but many other types of stones being used in the pieces you see displayed. Local native american tribes have their own distinct styles which are readily identifiable if you care to notice and I am sure you will.

Here is something else I bet you did not know. Some of the best quality
turquoise today comes from other countries besides the USA, also more importing of lower quality jewelry is occurring from outside of the USA, so do be careful when shopping and try to inquire as to the origin of products you are shopping for. If you want a more expensive sterling silver jewelry items then look for a stamp mark or some clarification of the product. You should be prepared to see your jewelry tarnish, because this is a natural occurring event as the silver is exposed to oxygen. When the silver ore is mined it comes out black and you would never think that it could be the same shiny metal that you see in the stores. Well, hope you learned something from my article which will be of benefit to you on your next visit to the jewelry store or when you browse the net for those last minute Christmas gifts. These are just a few of the interesting facts that you can learn about when you visit our web site.

Collection of Turquoise Jewelry

The freshness of the natural colors of turquoise seems fair to make it a gem that is easy to appreciate and enjoy. Since the beginning of the ancient Egyptians and Chinese civilizations of the Native American tribes, mankind in the world has kept turquoise for centuries as the stone of the earth and sky. It’s really not surprising that turquoise seems to be some raw materials, quality primitive, like turquoise was one of the first stones ever worked by man – he has been kept for thousands of years. It is gentle enough to be shaped, polished and shaped jewelry with simple tools – hence its use from the earliest moments of human civilization.

Handcrafted turquoise jewelry seems to have lasting beauty and a raw, primitive quality. Even if a bright blue shadow comes to mind for most people, turquoise comes in a wide range of colors from a bright green, blue light greenish tone royal blue. Not too expensive, but not too expensive – natural turquoise is a good memory of the mother earth.

From a collection of turquoise jewelry is very easy, and the qualities of this beautiful jewel just seems to grow on you in your collection grows. Turquoise is an investment that does not need to be locked in a safe, because you can enjoy your jewelry that you wear. The tides of fashion have turned in recent years, and the beautiful blue and green turquoise is again return to the mainstream. Trend magazines placed once more regularly turquoise and well known entertainment personalities use accessories to their wardrobes. Most people who collect turquoise jewelry organize their collections on two concepts: 1) the first is to collect the work of famous artists jewelry. Some artists are partial to the styles and reasons for use, which then become the hallmark of their work.

Some collectors specialize in the works of well-known American artists; often try to specialize in a few artists, and the collection of several examples of their work. Others include the work of British artists who have been trained in ways to make Indian-style jewelry. Other artists are also of interest, as some can be very successful in their profession. It is also true that while most turquoise is mounted in the Indian style silver jewelry, there are also beautiful turquoise jewelry classic contemporary.

2) The second concept is to collect the stones of turquoise mines American desert southwest. There are many American turquoise mines spread throughout the southwestern United States, primarily in Nevada, Arizona and New Mexico, but also in Colorado and California. American turquoise is a wide variety of blues and greens – there are many colors and patterns to choose. The bulk of the production of each mine, tends to have certain characteristics, so that the pickup to try to buy precious stones with specific features to show the best examples of each mine. For example, some mines in Nevada are known for their spider web patterned turquoise, and the collector May seek turquoise from the mine, which shows that the trend in the most attractive.